Chargeback Policy

Effective Date: January 1, 2026 · Last Revised: June 1, 2026 · Version 2.2 · Reading time: computing…

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What Is a Chargeback
Liability Allocation
Chargeback Fees
Notification Timeline
Vendor Representation
Acceptance of Liability
Friendly-Fraud Defense
About this Chargeback Policy. This Policy covers the rules, obligations, and rights that apply to this policy on the Upmos marketplace. Read the full text below; by using our Services you agree to comply with it.

In Plain English (Non-Binding Summary)

What Is a Chargeback. A "chargeback" is a forced reversal of a payment-card transaction initiated by the buyer through their issuing bank, typically because the buyer disputes the charge for one of the following reasons: Chargeback Fees. Each chargeback received from a payment network incurs a network-imposed chargeback fee (currently $15 to $25 per chargeback depending on the network and program). The fee is assessed to the vendor re

This plain-language box is provided for accessibility and readability only. It is not a substitute for the full Policy below, which controls in case of any conflict.

What Is a Chargeback

Upmos Inc. (“Upmos,” “we,” “us,” or “our”) is a Delaware corporation (registered office c/o Republic Registered Agent LLC, 262 Chapman Rd Ste 240, Newark, DE 19702, New Castle County), with its principal place of business at 9896 Bissonnet St, Houston, TX 77036, United States. Upmos operates an e-commerce marketplace at upmos.com. This Chargeback Policy (the “Policy”) describes how Upmos administers payment-card chargebacks on the marketplace, allocates liability between Upmos and vendors, and coordinates with the buyer-protection program described in the Upmos Guarantee.

A “chargeback” is a forced reversal of a payment-card transaction initiated by the cardholder (buyer) through the cardholder’s issuing bank, typically because the cardholder disputes the charge for one of the following reasons:

  • The transaction was unauthorized (true fraud, including stolen or compromised card credentials);
  • The product was not received;
  • The product received did not match the description;
  • The cardholder reasonably believed the charge was a duplicate or processing error;
  • The merchant did not provide a promised refund or credit;
  • The cardholder authorized the transaction but later disputes it (commonly referred to in industry usage as “first-party misuse” or “friendly fraud” — see Section 7 for important limitations on this label).

Chargebacks are administered under (a) the operating rules of the major card networks (Visa, Mastercard, American Express, Discover); (b) for U.S.-issued credit cards, the Fair Credit Billing Act (15 U.S.C. § 1666 et seq.) and Regulation Z (12 CFR Part 1026); and (c) for U.S.-issued debit cards and other consumer electronic-fund transfers, the Electronic Fund Transfer Act (15 U.S.C. § 1693 et seq.) and Regulation E (12 CFR Part 1005). The buyer’s rights under those statutes are non-waivable (see, e.g., 15 U.S.C. § 1693l). Buyers experiencing item-not-received, item-not-as-described, or unauthorized-charge issues should first attempt resolution through Upmos’s Upmos Guarantee; nothing in this Policy limits a buyer’s right to pursue a billing-error or unauthorized-transaction dispute directly with the cardholder’s bank.

Liability Allocation

Upmos handles chargebacks under the following allocation:

Reason Initial Liability Final Liability
Item not received Vendor Vendor unless vendor demonstrates valid delivery with tracking/proof of delivery
Item not as described Vendor Vendor
Duplicate processing Upmos Upmos
Credit not processed Vendor (if owed refund) Vendor
Unauthorized / fraud (card not present) Vendor Vendor unless covered by 3-D Secure liability shift
Recurring transaction not canceled Vendor Vendor

Chargeback Fees

Each chargeback received from a payment network incurs a network-imposed chargeback fee (currently $15–$25 per chargeback depending on the network, processor, and program). The fee is assessed to the vendor regardless of disposition, except where the chargeback is fully reversed in the vendor’s favor and the network and processor (e.g., Stripe) refund the fee under their published fee-refund rules; accepting liability or refunding the buyer outside the network process does not trigger a fee refund. Excessive chargeback ratios may trigger additional per-chargeback assessments and mandatory enrollment in the network’s chargeback-monitoring programs — see Section 8 below.

Notification Timeline

When Upmos receives a chargeback notification from the card network, we will notify the affected vendor within twenty-four (24) hours via the vendor dashboard and the email address on file. The notification will include the chargeback reason code, the disputed amount, the buyer’s chargeback narrative (if available), the network’s evidence-submission deadline, and instructions on how to submit a representation.

Vendor Representation

To dispute a chargeback, the vendor must submit a complete representation package via the vendor dashboard within seven (7) calendar days of notification. Effective representation includes:

  • Proof of delivery (tracking number, carrier-confirmed delivery to the cardholder’s address);
  • Order details (item description, quantity, price, date);
  • Communications with the buyer (chat, email);
  • Photos of the product condition at shipment;
  • Any signed delivery confirmation or photo evidence of delivery;
  • Any policy disclosures (return policy, restocking fee, shipping terms) shown to the buyer at checkout.

Upmos reviews the representation, may add platform-level evidence (IP geolocation, device fingerprint match, prior account behavior), and submits the package to the network. Outcomes are reported through the dashboard.

Acceptance of Liability

A vendor may elect, in lieu of representing, to accept liability and refund the buyer. This may be preferable for low-dollar disputes, when the buyer is correct, or when the vendor’s representation package is incomplete. Important: accepting liability does not remove the chargeback from the vendor’s network chargeback ratio — the chargeback has already been filed and recorded by the issuing bank. Only a network-reversed (won) chargeback is excluded from the ratio. Acceptance does, however, end the dispute promptly and avoid further representation costs.

Friendly-Fraud Defense

“Friendly fraud” (also called first-party misuse) is industry shorthand for a transaction that the cardholder authorized at checkout but later disputes through the card-network chargeback process — for example, by claiming non-receipt of a delivered item. It is the most common form of chargeback. To defend against friendly fraud, Upmos and the vendor jointly rely on:

  • 3-D Secure 2 / Strong Customer Authentication at checkout (which produces a liability shift in most networks);
  • Delivery confirmation and AVS/CVV match data;
  • Behavioral signals (returning customer, IP/device fingerprint match with prior orders);
  • Compelling-evidence programs offered by the networks (Visa Compelling Evidence 3.0, Mastercard First-Party Trust Program, Amex Order Insight, Discover Dispute Insights).

Not Every Disputed Charge Is “Friendly Fraud.” A cardholder who exercises statutory billing-error or unauthorized-transaction rights under the Fair Credit Billing Act (15 U.S.C. § 1666 et seq.; Regulation Z, 12 CFR Part 1026) or the Electronic Fund Transfer Act (15 U.S.C. § 1693 et seq.; Regulation E, 12 CFR Part 1005) is exercising a protected legal right, not committing fraud. Where a chargeback is grounded in a good-faith billing-error or unauthorized-transaction claim, Upmos will not treat the dispute as friendly fraud for purposes of vendor scoring, reserve adjustments, or program enrollment, and will not retaliate against a cardholder for asserting those rights. Upmos’s friendly-fraud tooling is reserved for cases where evidence shows the cardholder authorized and received the goods and is nevertheless asserting a network reason code that does not match the underlying facts.

Excessive Chargeback Threshold

A vendor whose chargeback ratio (chargebacks divided by transaction count or sales volume) exceeds a card-network monitoring threshold for two consecutive months is enrolled in Upmos’s Excessive Chargeback Program. Current network thresholds (subject to change by the networks) include:

  • VisaDispute Monitoring Program (VDMP): 0.9% disputes ratio with 100 or more disputes per month; Fraud Monitoring Program (VFMP): 0.9% fraud-to-sales ratio with $75,000+ in fraud per month.
  • MastercardExcessive Chargeback Program (ECP): 1.5% chargeback-to-transaction ratio with 100+ chargebacks per month; Excessive Chargeback Merchant (ECM): 3.0% ratio.
  • American ExpressExcessive Disputes Program: typically applied at or near a 1.0% disputes ratio.
  • DiscoverDispute Resolution Monitoring System (DRMS): typically applied at or near a 1.0% disputes ratio.

Upmos’s Excessive Chargeback Program includes (i) elevated rolling reserves, (ii) mandatory remediation training, and (iii) potential suspension or termination of marketplace participation if the ratio is not brought below the applicable threshold within the next two monthly cycles. Reserve and termination actions are also documented in the Marketplace Participation Agreement.

Recordkeeping

Upmos retains chargeback representation packages, network correspondence, and outcomes for not less than four (4) years.

Contact

Upmos Inc.
9896 Bissonnet St
Houston, TX 77036
United States

Email: chargebacks@upmos.com

How Can You Contact Us About This Policy?

If you have any further questions or comments or wish to report any problematic Content or Contribution, you may contact us by:

General Contact

Department Directory

Department Email Purpose
General Support support@upmos.com Account help, general inquiries
Legal legal@upmos.com Legal questions, appeals, terms inquiries
DMCA / Copyright dmca@upmos.com Copyright infringement notices & counter-notices
Privacy privacy@upmos.com Data requests, CCPA/GDPR inquiries
Fraud fraud@upmos.com Report fraudulent activity (24/7)
Security security@upmos.com Vulnerability reports, bug bounty
Disputes disputes@upmos.com Transaction & seller disputes
Refunds refunds@upmos.com Refund requests & status
Accessibility accessibility@upmos.com Accessibility issues & feedback

Mailing Address

Upmos Inc.
9896 Bissonnet St
Houston, TX 77036
United States

Governing Law & Jurisdiction

This Policy is governed by and construed in accordance with the laws of the State of Texas, United States of America, without regard to its conflict-of-law provisions. Any dispute arising out of or relating to this Policy that cannot be resolved through our internal process shall be submitted to binding arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, with proceedings conducted in Houston, Harris County, Texas. You and Upmos each waive the right to a jury trial and the right to participate in any class-action or collective proceeding.

If arbitration is found unenforceable or inapplicable to a particular claim, you agree that any legal action shall be brought exclusively in the state or federal courts located in Harris County, Texas, and you irrevocably consent to the personal jurisdiction of those courts.

If any provision of this Policy is held invalid or unenforceable, the remaining provisions continue in full force. Our failure to enforce any right or provision shall not constitute a waiver. This Policy, together with our Terms of Use, constitutes the entire agreement between you and Upmos with respect to the subject matter herein.

Version History

Material revisions to this Policy are tracked below. Minor typographical fixes are not separately enumerated.

Version Date Changes
v2.2 June 1, 2026 Polish. Aligned the header chrome with the Terms of Use (middot separators and a computed reading-time indicator).